Lincoln – pardon us, the Lincoln Motor Company – assures us that Ford
 is committed to its success. The awkwardness of the statement (which 
feels vaguely like your mother telling you that she loves and supports 
you regardless of what everyone else thinks) was hard to escape when we 
recently spent a few days with the all-new second-generation 2013 Lincoln MKZ.
Launched earlier this year at the 2012 New York Auto Show, the MKZ is a midsize premium sedan that shares platforms with the Ford Fusion (also all-new for 2013). The sedan's primary competitors, according to Lincoln, include the Audi A6, BMW 5 Series, Cadillac CTS and Lexus ES Series sedans – each an established, accomplished player.
But Lincoln sees opportunity in the segment. They feel that today's 
customers, with values shaped by the recession, are open to new brands 
and experiences. Shoppers are seeking unique products and experiences 
(e.g., a more intimate dealer relationship) to substantiate the 
additional cost of a premium vehicle. With Ford firmly supporting its 
back, Lincoln is betting its future on product design, quality and an 
improved ownership experience.
   
                        
   
    


 
The 2013 Lincoln MKZ is a real looker, especially when compared to its bland predecessor (launched as the Lincoln Zephyr
 for the 2006 model year, but renamed the MKZ after a refresh for 2007).
 The new sedan is sleek – almost futuristic – with distinctive styling 
that includes a sweeping roofline, taillamps that stretch across the 
rear façade, a new interpretation of Lincoln's split wing grille and 
fresh LED illumination. Overall, the look is clean and memorable. Even 
the "baleen" grille (our word, not theirs), which saw us raising our 
eyebrows on other Lincoln models, integrates surprisingly well here.
 
  Similarities between the MKZ and Fusion are mostly hidden from view.
Even though they share mechanicals, the similarities between the MKZ and
 Fusion are mostly hidden from view. The wheelbase is the same (112.1 
inches), but the Lincoln is 2.4 inches longer (194.1 inches), .1 inch 
taller (58.2 inches) and half an inch wider (73.4 inches, excluding 
mirrors) than its relative. Interestingly enough, it is longer than the 
A6, 5 Series, CTS and ES as well.
The interior is also noteworthy. Lincoln has ditched its characterless 
past and gone with a sweeping cockpit highlighted by a flowing 
instrument panel with a standard touchscreen display. While the primary 
instrument cluster retains its analog speedometer and tachometer, the 
traditional shifter and mechanical parking brake have been replaced with
 flush buttons and switches to allow increased storage. The look is 
spacious in appearance, pleasing to the eye and clean.



 
Powering the new Lincoln are three different engines and two drivelines.
Standard gasoline models are fitted with the automaker's turbocharged 
2.0-liter EcoBoost four-cylinder, rated at 240 horsepower and 270 
pound-feet of torque on 87 octane. The all-aluminum engine is mated to a
 six-speed 6F-35 automatic transmission. The more powerful engine is a 
naturally aspirated 3.7-liter six-cylinder developing 300 horsepower and
 277 pound-feet of torque (also on regular unleaded), mated to Ford's 
beefier 6F-50 six-speed automatic transmission. In the Sunshine Belt, 
most MKZ models will be front-wheel-drive, but all-wheel drive is a wise
 option for those in more challenging climates.
 
  The more powerful engine is a naturally aspirated 3.7-liter six-cylinder developing 300 hp and 277 lb-ft.
As it has in the past, the automaker is also offering an MKZ Hybrid. 
Under its hood is a 2.0-liter Atkinson-cycle four-cylinder, rated at 141
 horsepower, supplemented by a 47-horsepower electric traction motor 
utilizing a lithium ion battery for storage (total system power is 188 
horsepower). A continuously variable transmission is standard on the 
front-wheel-drive eco-friendly model.
Underpinning the new Lincoln is a standard Continuously Controlled 
Damping (CCD) suspension system with MacPherson struts and aluminum 
control arms up front and a multi-link configuration in the rear, while 
the steering is electric power assisted (EPAS). There are standard 
12.4-inch disc brakes (single-piston sliding calipers) at all four 
corners hidden beneath 18-inch aluminum wheels wrapped in 245/45R18 
tires (19-inch alloys are optional). The curb weight of the standard 
model (FWD 2.0) is 3,719 pounds, with the range-topping V6 (AWD 3.7) 
coming in at 4,002 pounds. Two tons is about average for the segment 
when fitted with AWD.
 
In terms of fuel efficiency, the MKZ 2.0 FWD earns 22 mpg city and 33 
mpg highway, and the MKZ 3.7 is rated at 18 mpg city and 26 mpg highway 
(the MKZ Hybrid is rated at 45 mpg, in both the city and highway cycle).
 Those figures are significantly better than its predecessor, but the 
six-cylinder consumes more fuel than its competition.
 
  The grand total, including Lincoln's $875 destination charge, was $49,090.
In lieu of a traditional launch, where journalists are usually brought 
to a manufacturer-sponsored event for PowerPoint presentations, product 
demonstrations and prescribed driving routes, Lincoln cut to the chase 
and lent us a range-topping MKZ 3.7 AWD for a couple days. While it was 
nice to drive the luxury sedan on our own turf, we missed the 
traditional data dump and torrent of product information as it is 
excellent insight.
Nevertheless, our Ruby Red over Charcoal MKZ seemed attractive enough to
 speak for itself. In its premium form, it wore a $39,045 base price 
(the MKZ 2.0 FWD starts at $35,925 and the MKZ 3.7 FWD starts at 
$37,155). In addition to standard full power accessories, LED headlamps,
 remote start and Active Noise Control (ANC), added to its bottom line 
was the Preferred Equipment Group 103A (19-inch alloys, heated steering 
wheel, THX Premium Audio, premium floor mats, heated rear seats, etc.) 
bundled with a massive single-panel glass moonroof for $6,530, the 
Technology package (adaptive cruise control, active park assist, lane 
keeping system, auto high beams, etc...) for $2,250, aluminum trim 
package (alloy accents on the doors, instrument panel and a 
leather-trimmed steering wheel) for $195 and rear inflatable seatbelts 
for another $195. The grand total, including Lincoln's $875 destination 
charge, was $49,090.



 
 
  The matte screen was covered in fingerprints and its angle only made the greasy marks more visible.
It's best to take a few minutes to familiarize oneself with the MKZ 
before firing it up, as its ergonomics and infotainment system are not 
only unique, but worthy of a closer look.
The standard infotainment suite includes 
MyLincoln Touch (the luxury brand's version of 
MyFord Touch),
 a full-featured package of communications and entertainment with 
voice-operated command, Bluetooth streaming and a cloud-based network of
 
SYNC services. Voice input 
aside, the primary user interface is the console-mounted eight-inch 
touchscreen (navigation, climate control and vehicle settings may also 
be configured through the touchscreen – and information can be displayed
 simultaneously in quadrants). In use, Bluetooth phone setup was easy 
and intuitive, but we still find touchscreen displays finicky, as they 
generally deliver slower responses when compared to traditional buttons.
 Plus, and this seems to be an ongoing complaint, the MKZ's matte screen
 was covered in fingerprints after a day's use, and its angle (facing 
upward into the ambient light without a hood) only made the greasy marks
 more visible.
Immediately below the center display is a CD slot, followed by a 
touch-sensitive chrome volume bar, secondary left and right climate 
control inputs, a touch-sensitive chrome fan speed bar and additional 
climate controls. All are flush and back-lit, meaning they are invisible
 until powered. The innovative switchgear was easy to use, but round 
knobs still remain more intuitive and ergonomic (and they don't require 
the driver taking eyes off the road to activate them).
The MyKey ignition is keyless with its start/stop switch at the top left corner of the center console (it's in the same place on the Buick Verano).
 The aforementioned transmission buttons (PRNDS) are arranged vertically
 below it in a very logical configuration. After a quick orientation, 
operating the transmission through its button panel became very natural,
 intuitive and easy.
 
  The midsize MKZ is far from roomy aft of those front seats.
Lincoln Drive Control, best explained as electronically customized 
powertrain and vehicle dynamics, is also standard on every MKZ. In a 
nutshell, it allows the operator to configure EPAS, CCD and ANC to their
 personal preferences for easy access while driving. Once set (a process
 that takes about a minute), a simple press of the transmission's "D" or
 "S" mode button immediately reverts all three to their presets. Again, 
we found it worked really well and switching between Drive and Sport was
 no more than a convenient button's push away.
The front passengers will find the MKZ very comfortable. Even though the
 power-operated seats (controls located on the outboard sides of the 
lower cushion) are not heavily bolstered, they held occupants well 
during driving and seemed every bit as supportive after the hundredth 
mile as they did on the first. Rear seat passengers won't be grinning 
nearly as much, as the midsize MKZ is far from roomy aft of those front 
seats. Some adults felt it was even cramped – definitely not spacious 
(the Honda Accord and Volkswagen Passat
 are both nearly three inches shorter in overall length but their back 
seats are cavernous in comparison). The trunk is average in capacity, 
but its load mouth isn't very wide.


 
Those familiar with Ford's lineup will recognize the 3.7-liter V6 as the same engine stuffed in the nose of the 
Mustang and 
F-150
 pickup. It does a decent job moving the two-plus-ton MKZ off the line 
with authority, but we found the six-speed automatic was caught off 
guard more than once when we asked for immediate power. Like most cars 
these days, the gearbox is chasing fuel economy so it takes a bit of 
coaxing to drop it into lower gears to induce thrust. There are paddles 
on the steering wheel (downshift on the left, and upshift on the right),
 but we never felt the urge to use them.
 
  The maximum performance summer tires – a Lincoln first – worked well 
with the MKZ's active dampers to keep the four-door stuck to the 
pavement.
Handling was significantly better than expected. Much of the credit goes
 to our test vehicle's 40-series Michelin Pilot Super Sport tires. The 
maximum performance summer tires – a Lincoln first – worked well with 
the MKZ's active dampers to keep the four-door stuck to the pavement 
even in semi-aggressive cornering. We liked the Lincoln Drive Control's 
Sport mode the best of the three choices (Sport, Normal and Comfort) as 
the other two settings were comparatively soft and sluggish. And yes, 
there is a noticable difference between each.
The brakes seemed strong for a street car, but steering feel was numb 
and missing feedback. The overall driving experience was pleasant, yet 
the MKZ lacked the engagement quotient common to the segment's best 
sport sedans (we didn't look for excuses to jump behind the wheel).
Lincoln has gone to extreme lengths to ensure the interior of its new 
MKZ was as serene as a monastery's meditation room. In addition to 
active noise cancelling (think of it as Bose QuietComfort headsets for 
the whole cabin), there is acoustic insulation in every nook and cranny 
and oversize engine mounts to limit the noise, vibration and harshness 
levels in the cabin. The engineering team's hard work paid off, as the 
sedan is impressively quiet at speed with only a subtle amount of wind 
noise from the mirrors.
 
Yet the serene confines seemed to work against the new sedan, as it 
encouraged us to evaluate the reinvented Lincoln Motor Company and weigh
 the MKZ against its established competition – keeping in mind that 
prospective owners will judge the product, not the quality or ownership 
experience, on a test drive.
 
  What would the underappreciated RWD Lincoln LS have matured into today had it been celebrating its 13th year of production?
Our conclusion, after taking the Audi A6, BMW 5 Series, Cadillac CTS and
 Lexus ES into consideration, is that the 2013 MKZ falls short. While we
 found many things to like (its styling and cabin isolation are at the 
top of our favorites), there are significant compromises (second row 
comfort, small trunk, ergonomic gripes and a thirsty V6 to name a few) 
keeping it off our most-wanted list. Even though it may be the most 
stylish Lincoln we've ever driven, it is far from extraordinary.
Lincoln doesn't want anyone to think of its newest offering as a 
redesigned Ford Fusion with boosted luxury appointments and a $15,000 
price premium, but the reality remains hard to ignore. A sinking feeling
 in our stomachs tells us this MKZ is still not distinct enough to buoy 
the luxury brand. In fact, the whole experience left us wondering... 
what would the underappreciated rear-wheel-drive 
Lincoln LS have matured into today had it been celebrating its 13th year of production?